Barcelona/Gibraltar, 7 July 2011. The bwin sports brand has today become the new sponsor for Euroleague Basketball, the most important professional club basketball competition in Europe. bwin’s marketing and media rights agreement for Euroleague events runs until June 2014. This agreement significantly broadens the footprint of bwin within European basketball and also strengthens the bwin sports brand philosophy.“We are proud to announce the Euroleague Basketball agreement which represents ...
